Foam. Scrub. Renew.
Cleaning your kicks the Shoe Doc way takes about 30 seconds of work per shoe. No soaking, no machines, no guesswork. Here's the exact method, step by step.
The 6-step clean
Prep the shoe
Pull out the laces and knock off any loose dirt or mud. Drop in a shoe tree so the upper holds its shape.
Wet the brush
Dip the dual-bristle brush in a little water and shake off the excess so the foam activates and spreads evenly.
Apply the foam
Pump 3-4 sprays of Shoelada foam directly onto the shoe — it clings, so it covers the whole upper.
Scrub it in
Work the foam in with light circular strokes. Go soft on suede and knit; firmer on rubber soles and midsoles.
Wipe clean
Wipe the lifted dirt away with a microfiber towel. Repeat on stubborn stains until the material comes up clean.
Dry & finish
Air-dry away from direct heat. Reinsert laces and add foam shields or a shoe tree to lock in that fresh shape.
Grab the kit and try it.
Everything you need to foam, scrub and renew, all in one box.
Shop the Cleaner Kit